Рейтинг: 4 из 5 звезд
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Tom Doctoroff
Tom Doctoroff is Greater China CEO for J. Walter Thompson and Asia Pacific’s leading speaker on Chinese marketing, advertising, and corporate culture. He lives in Shanghai, China.Tom Doctoroff is Greater China CEO for J. Walter Thompson and Asia Pacific’s leading speaker on Chinese marketing, advertising, and corporate culture. He lives in Shanghai, China.
Книги автора Tom Doctoroff
What Chinese Want: Culture, Communism and the Modern Chinese Consumer Twitter is Not a Strategy: Rediscovering the Art of Brand Marketing Рейтинг: 4 из 5 звезд4/5Billions: Selling to the New Chinese Consumer Рейтинг: 3 из 5 звезд3/5