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Guy Murrel
Guy Murrel is a principal and co-founder of Catapult PR, a Boulder-based PR and marketing agency. For over 20 years, Guy has helped high-tech clients create compelling narratives t...показать большеGuy Murrel is a principal and co-founder of Catapult PR, a Boulder-based PR and marketing agency. For over 20 years, Guy has helped high-tech clients create compelling narratives that position their companies for success. In this guide, Guy shares some of Catapult’s experience and lays out a clear framework to follow with how-to’s, tips and guidance to create your own Strategic Narrative and launch new market categories that drive business results.показать меньше
Книги автора Guy Murrel
A Practical Guide to Strategic Narrative Marketing: How to Lead Markets, Stand Apart and Say Something Compelling in a Crowded Content World